Usucha (Classic Matcha)
The standard matcha whisking method, made to be a normal, liquid consistency.
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Shoin places firmly in our rich category. Its lingering finish and full umami character make it a wise choice for fans of a reflective, satisfying matcha teatime.
Note: Shoin (named by the head of Omotesenke school of tea ceremony) is the same matcha as Seiun (named by the head of the Urasenke school). The only difference is the size of the package.
We recommend Shoin for the matcha fan looking for a tea with a full (but not overwhelming) character. With a hearty umami and sweet taste, its aftertaste is long and elegant. We recommended trying this matcha as koicha to experience the full depth and nuances of its character. As usucha, Shoin is deeply satisfying, a standby at teatime. For matcha lattes, we usually recommend a medium-to-light category matcha with more astringency, but some will choose Shoin for its bright color and its umami-rich profile.
The standard matcha whisking method, made to be a normal, liquid consistency.
Matcha made into a rich, thick paste by using less water and more matcha powder per serving.
Whisking matcha with cold or chilled water brings out a strong sweetness.
Combine matcha's natural sweetness and crisp green bite with the creamy texture of milk.
Prepare matcha with hot water and cool it rapidly with plenty of ice.
An iced latte is smooth, refreshing, and easy-to-drink.