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A product photo of Tsukikage fall matcha, showing the box, a bamboo whisk, and a pile of vibrant green matcha powder on a ceramic plate against a white background.

October New Releases

Written on October 08, 2025 (updated on October 21, 2025)

This month we have a variety of new releases and product package changes to share. All changes are already reflected in the item lineup, with details below.

New Releases

Fall brings the return of a fan-favorite matcha.

Fall-Exclusive Matcha Blend – This year, Tsukikage returns with an updated package, in the same 20g size. Quantities are limited, but it will be restocked over the coming weeks.

A new matcha ladle, with a beautiful aesthetic that differs from piece to piece.

Coming soon...

Package Updates

Since last year, there have been big changes in the Japanese tea industry. Specifically, the surge in demand for matcha last year, coupled with limited production, has affected the availability and costs of producing all types of tea.

You can read more about these developments in the industry on our blog: A Message from Ippodo's President

This fall, we are updating the packages and sizes of some items in response to the changes in the industry. Please check back throughout the month for updates.


Matcha

Matcha continues to sell out rapidly at our locations around the world. In order to continue providing these matcha blends for as many people as possible, we updated several varieties to a new smaller package. The price-per-gram will remain the same as the old packages.


Name Old Size New Size
Kan 30g ($36) 20g ($24)
Wakaki 40g ($24) 20g ($12)
Ikuyo 30g ($27) 20g ($18)

Other Teas

Other Teas Iribancha Teabags will soon be available in a 20-bag package. The slightly higher price-per-bag reflects the increased cost of tea materials this year.

Name Old Size New Size
Iribancha 18 Bags ($16) 20 Bags ($18) (coming soon ...)

Thank you for your understanding as we go through these adjustments in response to the major changes in the Japanese tea industry. These changes will help us continue to share high-quality Japanese tea with you for years to come.

— Ippodo Tea USA & CA Online Team