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A product photo of Tsukikage fall matcha, showing the box, a bamboo whisk, and a pile of vibrant green matcha powder on a ceramic plate against a white background.

October New Release

Written on October 08, 2025

This month, we have a new release and product package changes to share. See details below, and stay tuned for more throughout the month.

New Release

Fall brings the return of a fan-favorite matcha.

Front view of unopened tea box with blue and yellow geometric pattern, flowers and Japanese and English text

Fall-Exclusive Matcha Blend – This year, Tsukikage returns with an updated package, in the same 20g size. Quantities are limited, but it will be restocked over the coming weeks.

Package Updates

Since last year, there have been big changes in the Japanese tea industry. Specifically, the surge in demand for matcha last year, coupled with limited production, has affected the availability and costs of producing all types of tea.

You can read more about these developments in the industry on our blog: A Message from Ippodo's President

This fall, we are updating the packages and sizes of some items in response to the changes in the industry. Please check back throughout the month for updates.


Matcha

Matcha continues to sell out rapidly at our locations around the world. In order to continue providing these matcha blends for as many people as possible, we updated several varieties to a new smaller package. The price-per-gram will remain the same as the old packages.


Current Changes
Name Old Size New Size
Kan 30g ($36) 20g ($24)
Wakaki 40g ($24) 20g ($12)

Coming Soon
Name Old Size New Size
Ikuyo 30g ($27) 20g ($18)

Thank you for your understanding as we go through these adjustments in response to the major changes in the Japanese tea industry. These changes will help us continue to share high-quality Japanese tea with you for years to come.

— Ippodo Tea USA & CA Online Team