Standard Shincha Brew
Our standard recipe for brewing loose-leaf Shincha. Discover the vibrant and energetic quality of these freshly harvested tea leaves.
This beginner set includes vibrant limited release Shincha and gyokuro: a smooth green tea with many parallels to matcha.
Shincha & Rimpo Gyokuro Set is Japanese green tea from Ippodo Tea, a family-run Kyoto tea company founded in 1717. IppodoTea.com is the official Ippodo Tea online store for the United States and Canada.
Ippodo Tea flavor note: Rich & Energetic
Note: Shincha 2026 is here!
At Ippodo, we select and blend fresh new sencha harvests to produce our Shincha tea each year. This limited release will only be available for a short time in early summer.
Each spring, as the weather starts to warm, the tea fields in the mountains south of Kyoto begin to awaken. The tea plants, after saving their energy during the long, cold winter, sprout tiny new green buds. Over the course of a month, these buds start to grow, reaching up and up for the wide blue sky. When the time is right, tea farmers get busy harvesting the spry new leaves.
In the micro-climate where the new leaves grow, changes in the weather day-to-day affect the nuances that develop in the tea. As a result, the distinctive character of this year’s Shincha will never be repeated.
This year’s Shincha has a wonderful, brilliant fragrance, and an approachable, refined taste.
In the cup, it’s well-balanced, with proportionate crisp green astringency and round umami. The aroma is classic Shincha: bright, verdant, vegetal, and soaring.
Newcomers will find this is a good year to experience Shincha for the first time. The astringency is elegant – not harsh – and there are parallels to straight matcha and other green teas.
Shincha fans will enjoy this year’s character as well. You may pick up on subtle secondary milk cream and malty notes in the finish, and the umami is more mellow than punchy, blossoming nicely on the tongue.
For beginners to loose leaf Japanese green teas, this set is a chance to experience both Shincha and gyokuro, a green tea with a smooth taste and a lot of parallels to matcha.
Gyokuro is essentially the loose leaf tea version of matcha. They both start off as tea leaves grown in the same shaded tea fields. After harvesting, some leaves are ground up to make matcha, and some leaves are made into loose leaf green tea, gyokuro.
In the cup, gyokuro's smooth, naturally sweet taste reminds us of a premium matcha's misty, moss-green, and even briny elements. Like matcha (and Shincha), gyokuro also has a balance of caffeine and theanine, giving us an energizing yet calming feeling when we drink it.
The gyokuro blend in this set is a great introduction to the category, with a medium-rich body, smooth mouthfeel, and pleasant umami. A big contrast to Shincha's brisk green energy.
This bundle set includes both items shipped together as in a regular order.
Our standard recipe for brewing loose-leaf Shincha. Discover the vibrant and energetic quality of these freshly harvested tea leaves.
For a fast, fragrant pitcher of iced tea, brew a strong batch of gyokuro using boiling hot water, and then pour over ice, diluting its strength and balancing its flavor.
Fresh Shincha, served the most refreshing way possible: in a tall glass of ice.