The Current State of Matcha on IppodoTea.com
The Current State of Matcha on IppodoTea.com

Matcha’s popularity has grown steadily over the years, but in 2024, demand surged beyond all expectations.

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Portrait of Vice-President Miyako Watanabe of Ippodo against bright blue background with blurred photograph
Meet Miyako Watanabe of Ippodo
When your company is 300 years old, keeping historic traditions alive is a critical part of the job. The Watanabe family is that keeper at Ippodo, and as the company’s Vice President, Mrs. Watanabe is Ippodo’s public face.
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